
Smells Like Fabuloso
by MSCHF
MSCHF's "Smells Like Fabuloso" fragrance, launched in 2024, is a distinctive UNISEX offering that playfully reinterprets the familiar aroma of the popular household cleaner. Known for its provocative art projects, MSCHF created this perfume to evoke a sense of clean, fresh domesticity. The scent profile features prominent notes of Citruses and Lavender, meticulously crafted to replicate the iconic "purple" scent associated with cleanliness. This fragrance serves as both a wearable scent and a commentary on consumer aesthetics, blurring the lines between everyday utility and luxury perfumery, inviting wearers to embrace a uniquely "clean" olfactory experience.













