
Choose Joy
by Perfume Theory
Choose Joy by Perfume Theory, launched in 2025, is a fragrance designed for women. It aims to evoke a sense of happiness and optimism. The scent profile features a sweet and comforting blend of caramel and vanilla, offering a gourmand-like quality. This sweetness is balanced by the fruity aroma of peach, adding a touch of brightness and sophistication. A base of white musk provides a soft and sensual foundation, ensuring the fragrance lingers pleasantly on the skin. Choose Joy seeks to embody a cheerful and uplifting olfactory experience.















